Creators
The person on camera. They explain your product, teach users how to use it, and give your brand a face people trust.
AI-enabled creative recruitingYour in-house video team.
Your in-house video team.
Built in 90 days.
We recruit and train creators, editors, motion designers, and scriptwriters so you can stop outsourcing and start owning your content engine.
The new playbook
The GTM playbook changed. Most teams haven't caught up.
01 / The shift
Text stopped proving you're real.
People used to Google their problems and click through to blog posts. Now they ask ChatGPT. The internet is flooded with AI-generated slop, and when everything reads the same, buyers stop trusting any of it.
02 / The behavior
Buyers want to see it work.
They'd rather watch a 2-minute demo than read a landing page. They want to see your product work before they book a call. Show, don't tell.
03 / The winners
The best GTM teams already moved.
They're shipping product explainers, tutorials, and YouTube content. Video is how they're winning attention, building trust, and converting pipeline.
The team
The full-stack creative team you actually need
We build your creative team in 90 days.
90 Days
From kick-off to functioning team
Top 1%
Vetted creative talent
5 Roles
Full-stack, not generalists
Finding good creative talent is hard. You can't afford to spend months hiring, settle for "good enough," and learn how to make everything work together. We source, vet, and train all 5 roles so you get a team that works from day one.
Build my creative team→
Scriptwriters
They research winning topics and write the scripts. Good hooks, clear structure, and technical concepts translated into plain language.
Video Editors
They make the story flow better. Pacing, sound, color — optimized for whatever platform you're posting to.
Producers
They keep the whole thing running. Timelines, workflows, quality checks — so videos actually ship on time.
Thumbnail Designers
They design the image that gets people to click. If people don't click, they won't watch.
Why re.cruit
We've been on both sides
SaaS and video production. We know what actually works.
We understand both tech and video
Most recruiters don't get SaaS. Most video people don't get growth. We do both. We've worked with tech companies from seed to billion-dollar enterprise. We know what "good" looks like for B2B video — not entertainment, not consumer.
Winning playbooks. Scaling is copy-paste.
We're not figuring it out alongside you. We have structured sourcing and qualification, role-specific training programs, and production workflow templates. With proper onboarding, teams ramp faster with higher success rates.
AI speeds up recruiting
AI agents for sourcing, scoring, and outreach across email, LinkedIn, and WhatsApp. Automated ranking across thousands of profiles. You get candidates in weeks, not months.
Speed is king
We don't just find people and disappear. We train the team to operate as a cohesive unit. You don't become a video production manager — you get a team that ships.
Track record
Bardeen
0 to 200k users. Product of the Month. $18.8M raised with launch content.
YC Companies
Launch videos that drove Demo Day momentum and investor interest.
Enterprise Teams
Creative infrastructure for companies scaling from Series B to IPO.
How it works
Our process
1
Tell us what you're building
We learn your product, your GTM motion, and exactly what kind of content you need to ship.
2
We source your creative talent
AI-powered recruiting surfaces the best candidates. We qualify and pre-interview them before you ever see a resume.
3
You interview the finalists
We present pre-vetted candidates who actually fit. You make the final call.
4
We train them to operate as a unit
3 months of onboarding using our content playbooks, templates, and production workflows.
5
You own a high-performing video team
Full-stack creative team, trained and ready to ship. No more agencies. No more freelancer chaos.
Pricing
Our pricing model
Two ways to work together — recruit the team, or build the whole machine.
Recruitment
We recruit the full creative team for you.
4 months' salaryper hire
What's included
- Creators, editors, motion designers, scriptwriters, producers
- AI-powered sourcing and vetting
- Candidates presented for final interviews
Consulting
We build the machine and train the team.
$12,000/ month
What's included
- Full team training (3–6 months)
- Execution SOPs and templates
- On-the-ground studio setup
- Content strategy assistance
Get started
Book your discovery call
We'll learn about your product, map your content needs, and build a plan to get your in-house team up and running.